about

Client results

What it looks like when it works.

These are real HubSpot AEO dashboards. Real clients. Real scores. All on Content Hub.

+34 pts

in 87 days

SaaS B2B · Belgium

From 22 to 56 on the HubSpot AEO score. Now cited by ChatGPT and Perplexity for 3 of their top 5 category prompts.

HubSpot AEO Dashboard

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+28 pts

in 79 days

Fintech · Switzerland

First AI citation appeared on day 23. By day 79, cited in Gemini and Claude for their primary buying intent prompt.

HubSpot AEO Dashboard

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+41 pts

in 90 days

HR Scale-up · France

Went from zero AI citations to being recommended by ChatGPT in responses to 4 competitor comparison prompts.

Scores measured in HubSpot AEO tool. Client names anonymised by request.

The track record

25 years of building visibility systems.

AEO is the latest version of the same problem. We had a 25-year head start on the method.

2000

Independent from day one

Started as a digital strategist when the job title didn't exist yet in Belgium. No clients, no playbook, no market. Built everything from scratch — and learned that being early is always uncomfortable and always worth it.

📸 2009

2009

Founded Stratenet

Not because I needed a logo. Because the work had grown beyond what one person could handle alone. First team, first real clients, first systems.

2010

First inbound marketing voice in Belgium

When most agencies were still selling banner ads, we were building content-driven growth systems. The market wasn't ready. We built it anyway.

📸 2010

📸 2015

2015

Speaking at E-Day & Export Day

On e-commerce visibility. Clients in the room: Zalando, La Redoute, Velux, McKinsey & Company.

2016

First Belgian agency in HubSpot's Partner Program

We flew to Boston. We shook hands with Dharmesh Shah, HubSpot's co-founder. Being first in Belgium meant understanding what Content Hub was built to do — years before AEO became a word.

📸 2016

📸 2018

2018

HubSpot Gold Partner

First francophone Belgian agency to reach Gold. Three consecutive trips to INBOUND Boston. 50+ certifications across the team.

2020

HubSpot Platinum Partner

200+ clients and 100+ HubSpot implementations across Europe. Methodology refined across SaaS, construction, pharma, real estate, finance, education.

📸 2020

📸 2024

2024

Created SpotiFlow

Because history was repeating itself. Our clients were invisible in AI engines while ranking perfectly on Google. Nobody had a methodology built for HubSpot Content Hub. This time we saw it coming.

The origin story

Why we built SpotiFlow in 2024.

The moment we saw it

In 2024, clients at Stratenet started asking the same question in different words: how do I show up when someone asks ChatGPT about my category? A CMO from Geneva. A founder from Brussels. A RevOps lead from Amsterdam. Same question. Zero good answers from the market.

What we found

Agencies were claiming to do AEO. Most were generic SEO shops with a new acronym on their homepage. None of them worked natively inside HubSpot Content Hub. And Content Hub is already 80% of the way there: clean semantic HTML, auto-generated sitemaps, built-in FAQ schema, topic clusters. The best AEO infrastructure in the market, completely underutilized.

The decision

We made two calls. First: AEO deserves its own dedicated team and methodology, not a side offering. Second: being HubSpot-native is a permanent moat. A WordPress shop will always struggle with AEO. A Content Hub site with the right activation layer will dominate. So we created SpotiFlow. Same team as Stratenet. Same 16 years of HubSpot depth. 100% focused on one thing: getting Content Hub sites cited in ChatGPT, Perplexity, Gemini, and Claude.

I have been independent since 2000. Never salaried a single day. I built Stratenet in 2009 from scratch. SpotiFlow is the most focused thing I have ever built. One product, one type of client, one measurable outcome.

Stephane Bouchez

Founder, SpotiFlow · CEO, Stratenet

See how we work →

Why Content Hub

You paid for a Ferrari. We make it go Ferrari speed.

HubSpot Content Hub is the most AEO-optimized CMS available today. Not because of plugins or configuration — it's built in. Here's what it does natively that WordPress, Webflow, and Shopify cannot match without significant custom engineering.

◎

Clean semantic HTML

LLMs parse clean markup better. Content Hub produces it automatically — no shortcodes, no plugin conflicts, no bloated DOM.

◈

Topic cluster architecture

The pillar-cluster model built into Content Hub is exactly the structure AI systems use to understand authority and topical depth. Content Hub makes it intentional by design.

◇

FAQ and structured data schema

Built into the CMS natively. No plugin required. AI systems cite sources with clear schema-marked content at dramatically higher rates.

◉

Auto-generated sitemaps and meta feeds

AI crawlers need clean, up-to-date content maps. Content Hub handles this automatically. Most WordPress setups have stale, malformed sitemaps.

▲

Performance infrastructure

HubSpot CDN, Core Web Vitals compliance, mobile-first rendering. AI systems downrank sources with poor technical signals. Content Hub removes this problem by default.

The result: a Content Hub site with the right AEO activation layer has a structural advantage over every other CMS. That is not marketing language. That is the technical reality of 2026.

How we operate

Three principles. Non-negotiable..

◎

Specialization beats generalism

We do one thing: AEO for HubSpot Content Hub. No website builds, no ad campaigns, no email sequences. Focused specialists compound faster than generalists trying to cover everything.

▲

Objective measurement, always

We don't grade our own homework. Your HubSpot AEO visibility score is the source of truth — a tool you control, not a dashboard we built. Our guarantee is tied to it for exactly this reason.

⚡

Speed over perfection

AEO rewards iteration. We ship every week, measure in your HubSpot AEO dashboard, and iterate based on what the data shows. A good solution live this week beats a perfect solution shipped next quarter.

Radical honesty

Who we are not for.

Most agencies will take any client. We don't. We'd rather lose a deal than waste your time — or ours.

If your site is not on HubSpot Content Hub

We're not the right fit. We only work with Content Hub — because the structural results on any other CMS are inferior. Our parent company Stratenet can help you with other stacks.

If you want results in two weeks

We're not the right fit. AEO compounds over 90-day cycles. Month 1 is audit and infrastructure. Month 2 is content and schema. Month 3 is amplification. Anyone promising faster is lying.

If you're not willing to give us Content Hub access

We're not the right fit. We work directly in your portal via a HubSpot partner access link. We validate every content action with you before we execute — but we need to be inside to do the work.

If you want weekly status calls

We're not the right fit. We work async. No status meetings. No endless slide decks. A Teamwork kanban shows every task in real time. You validate what needs validation. Everything else ships.

Not a startup. Backed by 16 years of expertise.

Backed by Stratenet. HubSpot Platinum Partner since 2015.

SpotiFlow isn't a solo consultant or a fresh agency looking for its first client. We're the specialized AEO product of Stratenet — a HubSpot Platinum Partner since 2015 with 100+ clients across Europe.

We created SpotiFlow because AEO deserves its own playbook, its own methodology, and its own team. But the expertise, the process, and the reliability — that comes from 16 years of building things that work on HubSpot.

Visit Stratenet →

HubSpot Partner since

HubSpot partnership

2015

HubSpot implementations

across Europe

100+

HubSpot tier achieved

Diamond track

Platinum

We've been building digital visibility
systems since 1999.

What it looks like when it works.

25 years of building visibility systems.

Independent from day one

Founded Stratenet

First inbound marketing voice in Belgium

Speaking at E-Day & Export Day

First Belgian agency in HubSpot's Partner Program

HubSpot Gold Partner

HubSpot Platinum Partner

Created SpotiFlow

Why we built SpotiFlow in 2024.

You paid for a Ferrari. We make it go Ferrari speed.

Three principles. Non-negotiable..

Specialization beats generalism

Objective measurement, always

Speed over perfection

Who we are not for.

Backed by Stratenet. HubSpot Platinum Partner since 2015.

Let's look at your site.
Free. No pitch.

We've been building digital visibility systems since 1999.

What it looks like when it works.

25 years of building visibility systems.

Independent from day one

Founded Stratenet

First inbound marketing voice in Belgium

Speaking at E-Day & Export Day

First Belgian agency in HubSpot's Partner Program

HubSpot Gold Partner

HubSpot Platinum Partner

Created SpotiFlow

Why we built SpotiFlow in 2024.

You paid for a Ferrari. We make it go Ferrari speed.

Three principles. Non-negotiable..

Specialization beats generalism

Objective measurement, always

Speed over perfection

Who we are not for.

Backed by Stratenet. HubSpot Platinum Partner since 2015.

Let's look at your site. Free. No pitch.

We've been building digital visibility
systems since 1999.

Let's look at your site.
Free. No pitch.